Now, the attention of the nike free brand is also mostly concentrated in the level of how to "do" sports marketing, far from this level of crisis management of sports marketing, to circumvent the crisis, the management is still quite confusing and not standardized. Nike investment is ever-present risk, and risk is everywhere, the Nike sports marketing, even more so.
nike shox australia sports marketing relies on the tournament itself, while the event itself, the uncertainty created a generation of sports marketing crisis possible. The uncertainty of the event is not only reflected in the results is also reflected in the top of the held a number of factors such as time,http://www.cheapnikeshoesx.net/ place, participants and emergencies. For example, the 2008 Beijing Olympic Games, Liu Xiang, a sadly turned let the spot, stunned the Nike brand.
The uncertainty of the sporting events are only one of the constituent elements of the risk of sports marketing, the cheap nike marketing risks include: a sponsorship fee is too high, often Nike corporate sponsorship of an event, accounting for a large proportion of the marketing costs Nike company's annual flow of funds and material resources, the promotion of the main line around this project.
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